Rich Media | 5min What Is Rich Media Advertising? 83% of people say, “Not all ads are bad! I just really hate the annoying ones.” While you might be happy with the ads you’re putting out (creative direction here, pretty graphics there), the truth of the matter is most...
Video Marketing | 5min 4 Videos to Promote Your Business Videos are, by far, the most popular media format on the internet. From movies, to tv shows, to homemade videos, they’re highly entertaining and informative. Not only that, but they’re an integral part of...
Copywriting | 5min Why Is Copywriting Important? Ever read a good story? Ever felt impacted, inspired, motivated to make a decision? Each single piece of copywriting is, in itself, a story. Aimed to inspire people to take action, be it purchase something,...
Social Media Marketing | 5min How Do I Analyse My Target Audience? Why bother analysing your target audience? Well, think of it this way. You’ve grown up with your parents since young, so you know what they like. Mom loves the outdoors, but Dad prefers to stay at...
Branding | 5min 5 Ways to Differentiate Your Company From Your Competition You know that you and the other sellers are all very different and unique in many aspects, but do the customers know that as well? To the uninformed customer, you guys sell the same...