How Do I Analyse My Target Audience?

Understanding your target audience is key to marketing success. Learn practical steps to analyse customer behaviour, needs, and how to craft better campaigns.
Why Consumer Trust is Important (and How to Build It)

BUSINESSES NEED LOVE TOO In a relationship, you and your significant other builds trust over the time you spend bonding and going out on dates. It’s an investment, developing a strong relationship is tough but it’s worthwhile. However, if at any point you break that trust that you and your significant other spent so much […]
Why Businesses Use Facebook (and Why You Should Too)

THE BIGGEST PLATFORM IN THE WORLD Facebook. The biggest social media platform on the world, housing 2.3 BILLION people (and still growing everyday), it’s the prime social media platform for businesses (like yours!) to advertise on. Samsung, Coca-Cola, McDonald’s, so many different diverse brands exist on Facebook, updating their brand image day by day, where […]
Digital Marketing: Build Success From Home During Covid-19

A CHESS MOVE Singapore just entered into the Circuit Breaker phase, and businesses starts shifting all of their operations online. From working, to studying, to ordering groceries, you name it. Person A, as a business owner, start thinking about what’s the next best move for the company, and decided on pausing all operations until the […]